How strategic transformation propelled a successful M&A
Global Strategy, Purchasing Optimization, Inventory Management, B2B Growth
In 2016, ATV Tire 2016 was facing significant operational inefficiencies that hampered its growth potential. With high purchasing costs, poor inventory management and
with limited B2B expansion, the company was struggling to establish itself on the market and attract the attention of investors.
The revolutionary solution
Committed to a targeted mission of 4 months, I implemented transformative strategies that created momentum and repositioned ATV Tire 2016 as a market leader:
- Global purchasing strategy: I reorganized the purchasing process from North American suppliers to sourcing directly from China. This strategic decision reduced purchasing costs by 20% and shortened delivery times by 30%, improving cost efficiency and profitability.
- Revitalization of inventory management: By introducing a Just-in-Time Inventory Management System and integrating advanced tracking technology, we have reduced excess inventory, streamlined operations, and improved order fulfilment, which has improved operational performance at all levels.
- Accelerating B2B growth: I led the creation of a dedicated B2B sales team and launched targeted marketing campaigns. This expanded the company's presence across Canada, resulting in a 35% increase in sales and attracting the attention of leading investors.
The results
- Optimized efficiency: Significant reduction in purchasing and inventory management costs, leading to improved profit margins.
- B2B growth: 35% increase in turnover, thanks to a solid B2B network and strategic market expansion.
- Success in mergers and acquisitions: ATV Tire 2016 became an attractive acquisition target, leading to a successful sale to an American venture capital group in 2022.
The result
In just four months, my strategic intervention positioned ATV Tire 2016 for growth and success, paving the way for its sale to a venture capital group. This case study highlights the power of targeted, results-oriented advice to drive transformation, create momentum, and open up new investment opportunities.
Marc St-Arnaud
Marc St-Arnaud, with more than 30 years of experience in the entrepreneurial field, is a renowned strategy consultant and an exceptional business coach. His expertise spans a variety of sectors, and he is recognized for his entrepreneurial qualities, which include unwavering perseverance, unlimited creativity, keen critical thinking and remarkable open-mindedness. These traits make him an exceptional strategist, capable of developing innovative, effective solutions that focus on tangible results.
Her interpersonal skills, combined with great humility, allow her to navigate with ease in various business environments, and to forge solid relationships, both human and professional, at the provincial, national and international levels.
Throughout his career, Marc has supported businesses of all sizes on their growth journey, helping them overcome their challenges and exploit their full potential. His method is based on a combination of adapted business development strategies, personalized support and concrete solutions, all with a constant focus on the sustainability of long-term results. His approach thus makes it possible to guide companies towards a prosperous future and to position them competitively on the market.
